New Media, new fake guru/false teacher,
new sincerity, minted so recently that how fake
it is cannot be recognised until the campaign trick
is repeated so that the public can how to spot
the falseness through repetition easily enough
for the insincerity behind it more clearly.
So that half the people now see it half the time,
when to some the insincerity was clear,
and obvious from when they first saw it.
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